Danielle Beck is Director of Legislative Affairs for the National Cattlemen's Beef Association. She spoke at the Minnesota Cattle Industry Convention in Alexandria. (Photo: Marshall Hoffman)

The cost of producing meat-like substances in a laboratory has come down dramatically in the past five years, and the beef industry wants to make sure the labeling of such products is clear for consumers. Danielle Beck is a chief lobbyist for the National Cattlemen’s Beef Associaton who was in Alexandria this weekend speaking to the Minnesota Cattle Industry Convention. She spoke to KMRS for the Early Morning Show.

In her talk to the convention, she noted that scientists can now collect cells from the hair off a hog’s back, or the tip of a plucked chicken feather and produce a protein product. But, she insisted, the word “beef” has meaning and her efforts in D.C. are aimed at preserving that word.

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